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*PRESS RELEASE*

Award-winning Bristol agency Nudge Digital has strengthened its team and moved to modern new premises at South Plaza in Marlborough Street in expectation of further growth.

The agency, whose Snapcycle app was one of six finalists in the Bristol Green Capital Digital Challenge award, has recently employed Gemma Hood as Account Director who previously worked at Jam, the London digital agency, to spearhead its increasing new business drive after a suite of high-profile national client wins. It plans to recruit further staff in the coming months.

Nudge's Bristol-based team has grown by 50% in the last year and its revenues have almost doubled in the last two years. Recent client wins include HM Government’s Home Office (Cyber Streetwise), the Department of Health, and HSE (Health and Safety Executive.)

The move to the bigger, lighter offices will aid creativity and help the team to work in new ways.

The agency was founded in 2006 by two University of Bristol graduates, CEO Luke Aikman and Technical Director, Ben Organ. Since then Nudge’s team and expertise have been growing continuously and the latest addition to their team proves just that.

Gemma, who spent seven years in London working with clients such as Sky, Bupa and Tesco delivering brand strategy, mobile and social campaigns, is delighted to move closer to her South West roots. Gemma said: "Nudge are a great firm to join. They are entrepreneurial, passionate about finding great solutions for their clients and are growing at an incredible pace."

CEO Aikman added: "With businesses becoming increasingly digital-centric, from their marketing to operations, I hope our pragmatic approach focussing on impact continues to position us for further growth. We are delighted to have Gemma join our fast-growing team. She’s already proving a dynamic addition. This is an exciting time for Bristol’s tech scene which is really beginning to realise its position as the UK's tech leader."

Bristol Law graduate Aikman is well-known for his Loccit.com, often credited with creating the ‘Original Timeline’, which created an online life compendium business. A serial entrepreneur and start-up specialist with board positions in advertising, IT, film and training, he also founded the Young British Entrepreneur programme delivering entrepreneurship courses to schools and universities across the UK.

Internationally, Nudge has opened offices in Ghana and Dubai and is looking to expand its public sector online campaign work further overseas.

Are you Cyber Streetwise? More about Nudge's pioneering digital platform for the UK Home Office.

The Home Office wanted to help reduce online and cyber crime by encouraging the public and organisations to consider the risks of cyber crime and potential solutions they could adopt to reduce attacks on their own cyber data. Nudge created a website with interactive features such as a personalised cyber safety to-do list for each user. A recent survey revealed 47% of IT professionals consider that government initiatives to raise awareness around cyber-security had helped them better communicate online security to their organisations.

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